thoughts, links and comments on running an enterprise

Archive for March 2007

Wait, Walk or Run: Marketing your Web App

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Pretty interesting theory on how and WHEN to market your Web App.  They conclude:

“There are three main strategies then, to market your new web app or site:

1) WAIT list sites should find their niche, enlarge their user base there, then come to the web 2.0 savvy audience to show off their force and attract VC attention;

2) WALK list sites, such as search engines and browser add-ons, can go after that elusive digg frontpage or Read/WriteWeb feature now [Ed: preferably both!];

3) RUN list sites should do everything in their power to get attention from web 2.0 sites!”

Check it out at:


Written by bizzoblog

March 29, 2007 at 8:44 am

Posted in Uncategorized

Customer service at the kiosk

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“You can tell a lot about an organization by looking at its customer experience. Digital user interfaces like websites and kiosks are especially telling, because they combine many aspects of the company – marketing, technology, branding”

An interesting article regarding airline kiosks.


Written by bizzoblog

March 28, 2007 at 8:43 am

Posted in customer service

The Realistic Entrepreneur’s Guide to Venture Capital

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    Over on Seth Godin’s blog, he sets out 15 conditions you need to take into account prior to trying to get venture capital for your idea.  My personal favorite “Being a little better than the market leader is worthless.”

Written by bizzoblog

March 23, 2007 at 2:14 pm

Posted in entrepreneurship

How to start meetings on time

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Lots of interesting tips on organizing meetings. My favorite tip “If you called the meeting, do your %*?@?! job.”

via berkun blog

Written by bizzoblog

March 7, 2007 at 10:08 am

Posted in entrepreneurship

7 Tips to Increase Confidence

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Here’s an interesting read on improving self confidence.  I’m particularly fond of #6

“Remember that you lose out on 100% of the opportunities that you never go for.”

Written by bizzoblog

March 6, 2007 at 8:28 am

Posted in entrepreneurship

Could Detroit use one of these?

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Co-working facilities for social-hungry solo freelancers

Cool piece in Businessweek about the rising popularity of “co-working” spaces for independent, internet-age freelancers who are burnt out on working from their homes (cons: too isolating, makes you crazy, no work/life boundaries) and don’t want to just work out of Starbucks (cons: too public, not networking-conducive, laptop theft, rising price of lattes). Image above, hatfactory in dogpatch, San Francisco. Snip from story:

Over the past few years, co-working facilities—both grassroots, co-op-like versions and for-profit models—have started popping up across the country and the world, from Seattle to Copenhagen. A co-working wiki hosts pages for dozens of other cities with co-working initiatives in progress. And while the concept of shared office space is nothing new to entrepreneurs, an increasing number of them are signing on and finding that the community-building and networking benefits outweigh even the virtues of a shared fax machine.

In a recent report on the future of small business, the Silicon-Valley based Institute for the Future pegged co-working as a trend to watch over the next decade (see, 1/31/07, “The Face of Entrepreneurship”). After co-working first took off with clusters of free-agent programmers and writers, its flexibility and low cost have also proven a good match for startups unwilling to sign a long-term lease. Because many of these facilities operate on a gym-membership model that doesn’t assign workers to specific desks, co-working is cheaper than most subleasing arrangements. And unlike traditional business incubators, co-working isn’t just for startups with high-growth potential.

The study’s lead author, Steve King, says the increasing popularity of co-working facilities reflects the rise of one-person “personal businesses” as well as a broader fluidity between virtual and real-world communities.

Link to “Where the Coffee Shop Meets the Cubicle,” by Kerry Miller. The online feature includes a neat slideshow of “co-work” spaces around the US and Canada (no photo credits, but I’ll gladly add one to this post if someone provides info!)

Update: Those of you in San Francisco may want to consider swinging by hatfactory for an open house they’re holding this Wednesday, Feb. 28:

On February 28, Wednesday, the Hat Factory Coworking space in San Francisco is throwing its doors open to welcome interested folks who want to give us a try, for free. Come and work with us during the day, from 11 AM to 5:00 PM. Bring your laptop and that manuscript, screenplay, or killer app you’ve been working on and leave the crowded, loud coffee shops behind. We’ll also be cooking a big meal starting around 5pm with free dinner served after 6pm. Come and eat with us! We’ll have a projector set up so everyone can show off their work.

(Thanks, Brad Neuberg)

Written by bizzoblog

March 1, 2007 at 11:09 am